I'm Alex, a product designer focused on problem-solving

PIC

I deliver useful and engaging digital experiences with a focus on problem-solving by understanding the people for whom I create those experiences. 

Over my 10+ years in the field, I had the opportunity to work on diverse technology-focused products ranging from internal tools used by customers and employees to B2C same-day delivery solutions. 

My expertise is crafting visual solutions for intricately complex problems with a logical approach.

Skills

UI Design

UX Research

Visual Design

Rapid Prototyping

Wireframing

Interaction Design

Information Architecture

Design Systems

Experience

Mar 2024 - Present

Senior UX Designer – Reconomy

Description in progress...

Dec 2020 - Present (Contract)

Senior Product Designer – Sportya

My job was to completely redesign the Sportya platform to new UX/UI web standards:

- Develop information architecture and user flows to create logical and intuitive product structures.
- Create wireframes, interactive prototypes, and mockups to visualize and communicate design concepts and functionality.
- Collaborate closely with product managers, developers, and other stakeholders to ensure alignment on design goals and implementation.
- Apply principles of visual design to create visually appealing and cohesive user interfaces that align with our brand guidelines.
- Create design documentation, including style guides and design specifications, to guide developers during implementation.

Feb 2023 - Feb 2024

Senior UX Designer – Centrade

Collaborated on a diverse range of UX-related products and deliverables for high-profile clients, including Pfizer, Carrefour, Vodafone, and Centrade, ensuring user-centric designs that meet client objectives and drive user engagement.

Mar 2020 - Feb 2023

Senior Product Designer – Point Pickup

Focused on the redesign of the Point Pickup & GigPoint mobile apps (iOS & Android) and enhance the UX of the apps while working on new features that would improve the user experience and reach the business goals.

- Conduct user research to understand user needs, behaviors, and goals.
- Conduct stakeholder interviews to understand their goals and objectives, their expectations and requirements for a solution, and their concerns and pain points.
- Create wireframes, prototypes, and user flows to effectively communicate design ideas.
- Design intuitive and aesthetically pleasing user interfaces.
- Collaborate with cross-functional teams including product managers and developers.
- Communicate design ideas and decisions to stakeholders.
- Keeping up-to-date with design trends and technologies.

Jun 2018 - Jan 2020

UX/UI Designer – Softvision

Worked on redesigning the internal portal for Softvision employees and creating new app concepts and ideas for international clients.

- Conduct user research to understand user needs, behaviors, and goals.
- Create UI/UX for Mobile and Web Applications for international clients (Snap-on).

- Create interactive prototypes for the proposed designs.
- Collaborate with the stakeholders, PM, Dev, and QA team.
- Research the latest design and technology trends.

Jan 2018 - Apr 2018

UX/UI Designer – Centrade Cheil

My tasks involved working on websites and visual materials for different clients like Samsung, Carrefour, Dr. Oetker, and an in-house platform currently in development.

Sep 2015 - Sep 2017

UX/UI Designer – Prologue Advertising

Responsible for creating the look, layout, and features of various websites (wireframing & prototyping); logos, banners, and various graphics.

Aug 2013 - Oct 2014

Web & Graphic Designer – AdWorks! Media

My tasks included creating various website designs and concepts,
logos, packaging, and branding designs.

Let’s have a chat

hello@alexloghin.com

© 2023, 2024, 2025, etc - Alexandru Loghin.

Made with ❤️love in front of a PC, late at night.